MobiTour Mobile Phone Guide Service

Audio Guide System for Heritage Sites, Museums and Galleries by Mobile Phone

To enhance the visitors experience Art Galleries, Museums, Heritage Sites, Botanical Gardens and Zoos commonly offer an audio guide providing information on the exhibits and guiding the visitor around the venue in an efficient and enjoyable manner.

For the venue this involves the purchase, setup and maintenance of expensive audio equipment, plus the time and costs needed to regularly update the commentary - MobiTour provides a simple solution that is not only cost effective, offers features not available in standard audio guide systems, but can also generate revenue.

Over 92% of UK residents carry a mobile phone, a figure that rises amongst the socio-economic groups who visit art galleries and museums. MobiTour is a revolutionary system which uses the visitor’s mobile as an audio guide, either giving complete tours, or using the option to browse the exhibits on an ad hoc basis, or a combination of both.

MobiTour provides your establishment with an immediate revenue stream with no capital investment or staff tie-up and enables you to meet disability rights obligations.

MobiTour Benefits

	No staff costs maintaining, issuing and collecting equipment
	No system or staff required to collect cash or credit card payments
	Immediate revenue stream
	No cost in updating messages for new exhibits or short term exhibitions
	No limit on number of simultaneous visitors
	Flexible tours or browsing to suit visitor's needs
	No queuing to hire Handsets thereby promoting increased usage
	Meets requirements of the visually impaired for disability rights compliance
	Can be used for a window of 2 days for a longer lasting visitor experience
	Marketing database to increase re-visits using SMS for promotions
	Business intelligence and feedback to improve your offering
	Web based content management interface

MobiTour Audio Guide Features

Unlimited audio sections and total length Works with any mobile Tour or ad hoc can be chosen by visitor Multiple tours can be programmed for traffic management or different entry/exit routes Help menu SMS messages can be inserted in tour 'Remember Position' to re-enter tour SMS marketing, or add information to the tour, for special events and promotions

Unlimited number of visitors Paging messages to mobiles, such as emergency Choice of SMS and/or credit card billing Can be used alongside existing systems or Podcasts Management feedback reports with real time results Opt-in to customer mobile database Visitor survey option Multi lingual option Timed message inserts, such as 'closing'

Ideal For:

	Art Galleries		Botanical Gardens		Department Stores		Theme Parks		Markets
	Museums		Heritage Sites		Tourist Attractions		Libraries		Zoos